The Journal

Notes on building
a business that's yours

Real lessons on e-commerce, marketplaces, mindset and AI — written from ten years of building stores, losing money, and starting again.

May 26, 2026 Dmytro Lavryniuk

Actual screens, actual documents, the verification trap most beginners hit. Honest walkthrough for opening Seller Central.

May 25, 2026 Dmytro Lavryniuk

The exact AI tools I run across my stores in 2026 - image, video, voice, copy, customer service, ads. With prices.

May 25, 2026 Dmytro Lavryniuk

Lost is not a problem to solve, it is a phase to move through. A short playbook from someone who has been there twice.

May 24, 2026 Dmytro Lavryniuk

US-based dropshipping suppliers that survived the 2026 tariff. Names, niches, and what to ask before you sign.

May 24, 2026 Dmytro Lavryniuk

The 21-day myth, the 66-day study, and the real timeline I have watched in my own life and my students.

May 23, 2026 Dmytro Lavryniuk

Procrastination is fear in a suit. Here is the small switch that gets you moving, and the story behind it.

May 23, 2026 Dmytro Lavryniuk

Honest 2026 roadmap for dropshipping - products, suppliers, ads, the tariff trap, and the version that still actually works.

May 21, 2026 Dmytro Lavryniuk

No sales is not one problem, it is two. Until you know which one you have, every fix is a guess. Here is how to read the data and stop guessing.

May 20, 2026 Dmytro Lavryniuk

AI won't build your store for you. But used well, it removes the boring 80% — so you can spend your hours on the decisions that actually matter.

May 18, 2026 Dmytro Lavryniuk

Marketplaces give you traffic but own the customer. Your own store gives you control but no traffic. Here's how to actually choose.

Notes on buildinga business that's yours